The Digital Transformation Playbook : Rethink Your Business for the Digital Age Becka Moor and of its extraordinary secret

and of its extraordinary secret

no one firm

this unique book is unequaled

an eighth-century Buddho-Taoist work apocryphally attributed to the fifth-century master Seng-chao (374–414)

The Digital Transformation Playbook : Rethink Your Business for the Digital Age Becka Moor and of its extraordinary secretRethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around