La Medida Arroqueño Mezcal Mencia grandsons of the founder Umberto

grandsons of the founder Umberto who led the company for many years

The well-done beery finish makes you want to take the next sip

For the true explorer

A classic expression of Southern French rosé reflecting a timeless balance of ripe fruit grown in sun-drenched vineyards with a unique coastal brightness from the relentless sea breezes

La Medida Arroqueño Mezcal Mencia grandsons of the founder UmbertoLa Medida Mezcal (the measure) is a collaborative brand created by Julin Vidal Gmez Rodrguez, who has been one of the unsung icons of Oaxacan mezcal for over 40 years. Julians history reads like a narrative of the evolution of the modern mezcal industry, at a gradual transition in scale. Beginning with early commercialization decades ago, Julian witnessed firsthand the rise of industrial distillers like Monte Alban and Benev; he left to help open the